Feb. 13, 2023
WRAL Super Bowl commercial has a big reveal
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Some people watch for the game, others watch for the half-time show, still others watch for the creative commercials that we remember long after the game fades from our memories. This year WRAL picked a winner with a commercial that wowed audiences with a surprise appearance from a legendary sports figure. We speak with Capitol Broadcasting Marketing Director John Gilliam about how he created this year’s big hit.
